Introduction from Chime’s CEO, Christopher Satterthwaite
I’m pleased to introduce Chime’s Corporate Social Responsibility Report. Our vision is to be the Modern Communications Group. The ways and means of communicating are developing faster than ever before. We need to be in touch with the spirit of the times and that means behaving responsibly in how we run the business, and taking consideration of the impact on society and the environment of all we do.
Being a responsible business is not only the right thing to do, but it also makes good business sense. This is especially important in light of the current challenging economic times that we face. Our approach has helped us win new business and to retain existing clients. It has enabled us to save money through eco-efficiency and attract and retain the best people in our businesses.
In keeping with our goals, we have recently made a major new commitment to provide our communications expertise and to work with Business In The Community on their Business Connectors programme. This is a social initiative to provide an innovative, focused and more sustainable way for business to support and develop local partnerships between themselves and voluntary and community sector organisations. We will extend our pro bono support over the year ahead.
When we first started developing our approach to CSR six years ago, much of our focus was on the environment.
Over this time we have made excellent progress, and in the past year we have extended the reach of our activities to address more fully the commitment of our employees to the issues that concern them the most. This year we have also launched new commitments against each of our key focus areas. Our aim is to continue to embed responsible practices and behaviours across all our operations, and into each company within the Chime Group.
A defining feature of Chime is the strength and diversity of the companies within the Group, and the freedom they have to meet their client needs and develop their own businesses. We believe the right approach is for each to decide how best to live out our Group-wide CSR commitments in ways that are appropriate for them, their business and their clients.
Just as our clients are increasingly developing formal Plans for their commitments on responsibility and sustainability, we also intend to consider how, as a group of creative companies, our commitments demonstrate what being a Modern Communications Group fully means.
Christopher Satterthwaite
Chief Executive
