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Friday, 30 January 2009
VCCP launch new Hepatitis C awareness campaign
Around a third of people don’t know how hepatitis C can be passed from person to person, according to new research commissioned by the Department of Health published today.The findings come as a major hepatitis C awareness campaign is launched to reach out to the estimated 100,000 people in England...
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Monday, 26 January 2009
Bell Pottinger and BMT's Integrated Stop Smoking Campaign for NHS East Lancs Sees Record Number of Quitters
An integrated marketing campaign for NHS East Lancashire, carried out by PR agency Bell Pottinger North, has resulted in a huge uptake of the Primary Care Trust’s smoking cessation service. The campaign, which was launched on New Year’s Day, used local press and broadcast media to promote the PCT’s...
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Friday, 23 January 2009
Stephens Francis Whitson Global Appointment to RSA Business
RSA, formerly, Royal & Sun Alliance, has appointed Stephens Francis Whitson (SFW) as one of two agencies on its new global roster following a competitive pitch.SFW will work alongside Interbrand, RSA’s branding consultancy, to deliver business and consumer campaigns, including TV and print.SFW is already More Th>n’s Direct Marketing agency,...
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Thursday, 22 January 2009
Park Plaza Hotels appoints VCCP
VCCP has been appointed by Park Plaza Hotels to develop the creative for the opening of Park Plaza Westminster Bridge. VCCP pitched against 3 other agencies for the exciting new project. The hotel is being built on the number one hotel site in London, formerly the GLC building at 200...
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Wednesday, 21 January 2009
PAUL TREDWELL JOINS CHIME’S RESEARCH AND ENGAGEMENT DIVISION AS CHIEF EXECUTIVE
Chime Communications has appointed Paul Tredwell as Chief Executive of their Research and Engagement Division. Paul has been working as a communications consultant for the past four years following a career in the advertising industry which included spells within the management teams at AMV, Euro RSCG, Leagas Delaney and Saatchi...
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Tuesday, 20 January 2009
VCCP launch new O2 campaign to support partnership with E4 Skins
O2 is introducing a new multi-channel campaign around E4’s award-winning youth drama, Skins in support of the newly rebranded O2 Academy venues.The campaign stars a comedy pair of O2 Academy staff who are obsessive music fans. The characters are introduced in the TV idents during Skins. This is just the...
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Monday, 19 January 2009
Bell Pottinger North continues expansion with new appointment
Bell Pottinger North, part of the UK’s most successful public relations group, has strengthened its property planning and construction team with the appointment of journalist Heather Butler as account manager.Heather, 30 from Urmston, joined the Macclesfield-based public relations agency from the Blackpool Gazette where she was an assistant newseditor and...
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Thursday, 15 January 2009
VCCP launch integrated global campaign for The Qatar Financial Centre
On Friday 16th January the new campaign for The Qatar Financial Centre breaks with the new theme and endline ‘Business Energy’.This is the third campaign developed by VCCP for the QFC Authority in Doha since it was established in 2005. The creative was inspired by the dynamism of the Doha and...
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Wednesday, 14 January 2009
VCCP launches new brand campaign for O2 Germany. Curious?
Can you hold your breath under water longer with the help of a bubble gum, or can you launch a rocket into the sky solely with balloon-power? The new O2 brand ad, which runs from January on national TV, is focused on these and other test situations. The core message...
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Tuesday, 13 January 2009
VCCP launch new campaign for Hiscox
Hiscox is launching a new £10 million marketing campaign featuring the strapline “As Good As Our Word”. The premium insurance brand which specialises in Household and Commercial Insurance is proud to reinforce its absolute commitment to integrity, excellence and trustworthiness.This is the first work to be unveiled by new agency...
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Friday, 09 January 2009
Teamspirit hires new digital team to meet client demand
Teamspirit, the leading specialist financial services agency, owned by Chime, have hired a 3 strong digital team to grow its digital offering and meet client demand. The team join from Catapult Digital and have recently worked together on innovative digital campaigns for Sony Playstation, Teletext Holidays, Nokia, Skoda and RCI.Chris...
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Friday, 09 January 2009
Aer Lingus appoints VCCP for their first ever UK to Europe campaign
Aer Lingus has appointed VCCP to announce their new low cost routes from London Gatwick to Europe.This is the first ever UK mainland to Europe hub from Aer Lingus, Ireland’s European low cost carrier and will be signalled with a new heavyweight UK campaign created by VCCP.The campaign will break...
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Thursday, 08 January 2009
VCCP appointed by Müller Dairy for £8m Corner Campaign
Müller Dairy has appointed VCCP to handle the £8m Müller Corner advertising account. TBWA will retain the remainder of the Müller account, responsible for a budget of £20m on flagship business such as the overall Müller brand, Müller Light and Müller Rice. In support of this announcement Chris McDonough, Marketing and...
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Wednesday, 07 January 2009
De Facto appoints new Associate Director to further expand life science business
De Facto Communications, the Bell Pottinger consultancy, specialising in pharmaceutical, healthcare and life sciences has recruited Hilary Latham as Associate Director. Hilary brings to De Facto an in depth knowledge of the life science and drug discovery markets as well as extensive experience in delivering creative marketing campaigns and both launching...
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Tuesday, 06 January 2009
Comparethemarket.com Launches Category-Changing Brand Campaign by VCCP
Price comparison site comparethemarket.com is set to launch a new TV campaign, on air from January 5 2009. Taking a whole new direction, the work follows a competitive creative agency pitch in October, where incumbent agency VCCP successfully retained the comparethemarket.com account.comparethemarket.com’s challenge to the agencies was to design a...
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Tuesday, 06 January 2009
Pure Media Hires Marus as Joint Managing Director
Pure Media (a subsidiary company of Chime Communications plc) has hired Tara Marus to head up the company alongside Hugh Walker. Marus, who joins as Joint Managing Director is returning to the world of media after taking some time out of the industry.Marus started her media agency career with WPP...
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Monday, 05 January 2009
EUROPEAN COMMISSION APPOINTS BELL POTTINGER FOR THREE YEAR SHIPPING PROJECT
Bell Pottinger has won a three year contract from the European Commission to help promote ‘short sea shipping’ around Europe.The consultancy will help an international consortium of shipping experts encourage more freight to be moved along Europe’s network of rivers and sea routes instead of on congested roads and rail...
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Monday, 05 January 2009
VCCP creates new Capri Sun advertising campaign
VCCP was tasked by Coca-Cola Enterprises with creating a new campaign for Capri Sun. The campaign will support the 100% juice range via TV and outdoor throughout January.As the first major ATL activity since 2006, VCCP created a character-based campaign that highlights the innate cheekiness of the Capri Sun brand...
