VCCP Blue

Advertising and Marketing Services

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When VCCP started getting pretty big we created VCCP Blue in order maintain the dynamism and agility of smaller, start up integrated agencies. Blue has the same values, same roof and same creative quality as VCCP just with a different team and different clients.

Recent activities include:

• Comparethemarket.com/comparethemeerkat.com - Creation of the award winning campaign featuring Aleksandr the meerkat across broadcast and digital channels which achieved it's marketing objectives in it’s first three months and continues to exceed expectations.
• Molson Coors - Working with Coors Light, Worthington's and Caffrey's VCCP Blue has amplified across print, digital and TV
• Zoopla - Blue have produced a series of TV adverts which have also transpired online, leveraging this online property website in the market place
• npower - Working with VCCP's partnership agencies to create truly integrated and effective campaigns to launch projects as varied as smartpower and Back the 2018 World Cup bid.
• Aunt Bessies - Created new brand campaign for Aunt Bessie's flagship Yorkshire Puddings and Roast Potatoes across TV, Radio, Print and Digital to amplify the mid-week versatility message.
• Page & Moy - Blue has repositioned this travel brand, which has been launched in press and broadcast media
• Recruitment advertising - As a totally integrated agency, the success of blue's specialist recruitment advertising division comes from employing exactly the same principles - and predominantly the same personnel. So all your campaigns will be planned, imagined and produced by award-winning teams and guided by vast experience in recruitment communications.

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