Chime’s Research and Engagement Division is delighted to announce that Crispin Beale, Director of Insight, Intelligence, Analysis and Marketing Services at the Royal Mail Group is to join Facts International as CEO starting on October 5th. Prior to joining the Royal Mail Group Crispin was Head of Research Customer Satisfaction and Intelligence at BT and Head of Research and Customer Action at Dixons. Crispin is an elected Council Member and Director of the MRS.
Facts International is one of the UK's foremost market research companies, supplying fieldwork and tabulation services to major global and UK based clients including many leading agencies. Facts has almost doubled in size since being acquired by Chime PLC in February 2007 with ambitious plans for further growth.
Deborah Mattinson, joint Chair of Chime says “Crispin brings a wealth of market research experience as well as considerable flair and a track record in innovation. We are thrilled that he will be joining and know that he has the leadership skills to take the team at Facts to further success"
Crispin Beale says "I was really impressed by the calibre of the team at Facts International and their passion for exceeding clients' expectations. The quality of the fieldwork and the robustness of the internal processes are the best I have seen. Quality fieldwork is the foundation of good insights … we’ve all heard the stories of houses built on sand and exactly the same is true with insight generation. Robust methodologies and correct application of the MRS code of conduct are essential for sustainable results. I really am proud to be joining a team that takes this so seriously and is so committed to achieving excellence for all their customers".
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Notes to editors:
Based in Ashford and established for over 23 years Facts International is one of the UK’s foremost Market Research Companies specialising in the provision of Fieldwork and Tabulation Services direct to both major UK and International clients as well as other well known Market Research Agencies.
For more information, please contact:
Deborah Mattinson, joint Chair of Chime’s Research and Engagement Division, 020 7861 3224
