The initiatives currently being run across the city are the alcohol awareness campaign Pssst!; Liverpool Active City which encourages people to become more active, more often; A Taste for Health to help tackle obesity and smoking cessation service Roy Castle Fag Ends.
Gideon Ben-Tovim, chair of Liverpool Primary Care Trust said: “We’re delighted to have Bell Pottinger North on board as they have a proven record of working successfully with PCTs. Next month we are launching our three-year Alcohol Harm Reduction Strategy in an effort to tackle the problems of alcohol in the city. Further initiatives are planned across all of our public health campaigns to address issues about obesity and smoking related illness. We are determined to improve the quality of people’s lives.”
Richard Clein, associate director of Bell Pottinger North said: “To beat three of the city’s leading agencies to secure this account proves Bell Pottinger North is now a major player in the city. We are looking forward to the challenge of keeping important issues of public health, from healthy eating to alcohol awareness, high on the news agenda.”
Bell Pottinger North is also currently working with The Walton Centre for Neurology & Neurosurgery NHS Trust, University Hospitals of Morecambe Bay NHS Trust, East Lancashire Primary Care Trust (PCT) and Ashton Leigh & Wigan PCT.
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For more information please contact Richard Clein on (0151) 225 0280 or 07803729133.
Notes for Editors
Bell Pottinger North, part of the Bell Pottinger Group – voted number one in PR Week’s league tables for the last five years - was established in July 2004. Its head office is in Cheshire with the Liverpool office launched in August 2006.
Recent wins include Dunlop Aerospace, Dunlop Aircraft Tyres, Duchy of Lancaster, Waitrose, TNS (The New Saints FC) and East Lancashire Primary Care Trust (PCT).
For more information please visit www.bellpottingernorth.co.uk.



