Opinion Leader, part of the Research & Engagement Division of Chime, today announced the appointments of Michael Thompson as Research Director and Shaendel Hallett as Client Services Director. Both Hallett and Thompson will be based at the Opinion Leader offices and are due to start their roles within the next couple of months.
These appointments are the latest in a long line of senior industry names to join the Division following Beale’s pledge earlier in the year to staff Opinion Leader with the brightest and best talents in the business. He has continued to keep to this commitment throughout the year and has been rewarded with a number of big client wins for Opinion Leader.
Beale commented on the benefits these appointments would bring to Opinion Leader, “We are delighted to see talented individuals like Michael and Shaendel join Opinion Leader. The business is expanding significantly and the expertise they bring will further bolster our impressive offering. We are fast becoming the agency of choice for clients and with other senior level appointments on the horizon, Opinion Leader really is the agency to watch in 2011”.
Thompson has extensive expertise in social research and previously worked for GFK NOP where he was a director in their qualitative team. Prior to this, he worked at Andrew Irving Associates (now Optimisa Research) and has a degree in Law from the University of Manchester.
Hallett is currently Global Customer Insight Director at DSGi where she was responsible for initiating and leading online and in store customer experience research. With a reputation for driving insight within business, Hallett has worked in major client-side roles within the Post Office Ltd, Parcelforce Worldwide and Dixons, as well as working agency side with HPI and Hall and Partners. She has a BA (Hons) in Psychology from University of Luton and has since completed a MSc in Management Studies.
ENDS
For more information please contact Crispin Beale on 020 7861 3080.
About the Research and Engagement Division of Chime Communications Ltd
Chime’s Research Division is a group of leading UK research agencies committed to helping clients understand and engage more effectively with key stakeholders, providing actionable recommendations and comprehensive insight. Businesses in the division include Facts International, Opinion Leader Research, acefieldwork, CaucusWorld, Naked Eye and Brand Democracy. For more information, please visit www.chime.plc.uk



