Ofwat, the UK’s economic regulator for water and sewerage companies, has appointed Opinion Leader as part of a new four-year market research framework.
Work commissioned under the new framework will range from fieldwork to full service projects including a mix of quantitative, qualitative and deliberative techniques.
Specific projects may include research with households, business customers, consumers or a variety of stakeholders/opinion formers on a range of topics relating to the Authority's activities as the economic regulator of the water industry.
Viki Cooke, Chair said about the appointment: “Opinion Leader has extensive experience of conducting research within the water and utility industry and we are delighted to be part of this new framework.”
The framework will be open for use by other central government departments, their agencies and non-departmental public bodies.
ENDS
Notes to editors:
Opinion Leader
Founded in 1992, Opinion Leader is a market research consultancy specialising in deliberative, qualitative and quantitative research and consultation, with a strong emphasis on innovative solutions. Since 1992 we have been at the forefront of pioneering new solutions to problems including increasing public participation in policy debate and the difficulty of engaging excluded audiences.
Opinion Leader is part of the Chime Group’s Research and Engagement Division including sister agencies Facts International, Caucus, Naked Eye, Brand Democracy and Ledbury Research.
For more information please contact:
Rikke Kristiansen
Business Development Manager
Opinion Leader
T: 020 7861 3208
E: rkristiansen@opinionleader.co.uk
