Centrepoint appoints SFW to develop its Facebook presence

Friday, 01 October 2010

Centrepoint, the Charity which supports homeless young people, has appointed Stephens Francis Whitson to develop its Facebook presence.

The project, which will use Facebook to bolster the performance of existing media and communications activity by increasing engagement with donors, aims to raise overall awareness of the charity as well as support its key seasonal fundraising efforts.
Commenting on the appointment, Andrea Jones, Centrepoint’s Head of Individual Giving, said “Centrepoint is constantly evolving its communications strategy to utilise new channels, and we’re delighted to be working with SFW to capitalise on opportunities available within social media.”

Matt Conner, Client Services Director at SFW, added “We are absolutely thrilled to be working with Centrepoint on this project.  The chance to work with one of the UK’s leading youth support charities is something that any agency would relish and we’re looking forward to the challenge of turning everyday conversations into income generating programmes for them”.

ENDS

For more information please call Matt Conner at SFW on 020 7592 7577.
 

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