RSA, formerly, Royal & Sun Alliance, has appointed Stephens Francis Whitson (SFW) as one of two agencies on its new global roster following a competitive pitch.
SFW will work alongside Interbrand, RSA’s branding consultancy, to deliver business and consumer campaigns, including TV and print.
SFW is already More Th>n’s Direct Marketing agency, More Th>n being RSA’s consumer facing insurance brand in the UK.
The roster is being put in place by Clare Sheikh (nee Salmon), RSA’s Group Director of Strategy, Marketing and Customer.
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For more information contact Ben Stephens, Managing Partner at SFW on 020 7592 7456 or visit www.sfwlondon.com
