Firm will work primarily with No. 4 women’s player Caroline Wozniacki
LOS ANGELES - BEST (Blue Entertainment Sports Television), the top international tennis player representation company, is delighted to announce it has established a business relationship with the UK-based Public Relations company, Stuart Higgins Communications, and in particular Stuart Higgins. Stuart, who has worked closely with Britain's Number One and the world's Number Four player, Andy Murray, will be working specifically for Caroline Wozniacki, 19, from Denmark, currently the world's Number Four women’s player. He will work closely with Caroline's personal management team at BEST, headed up by John Tobias, President (Tennis) in raising her global profile across the media as well as exploring new commercial opportunities.
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For more information please contact Stuart Higgins at Stuart Higgins Communications on 020 7593 5200.
About BEST
BEST is a unified full-service sports and entertainment company. Current clients include Super Bowl MVP Santonio Holmes, Reggie Bush, DeAngelo Hall, Chris Johnson and 2009 NFL Draft first round picks Aaron Maybin and Percy Harvin; NBA All-Star Shawn Marion, 2009 NBA Lottery pick Ricky Rubio and 2009 NBA Sixth-Man of the Year Jason Terry; legendary ATP doubles team Bob and Mike Bryan, rising star Melanie Oudin, WTA #4 Caroline Wozniacki and WTA #7 Victoria Azarenka. Media & Event properties include the US Open Tennis Championship, the French Open Tennis Championship, the Legg Mason Tennis Classic, numerous US-based ATP tournaments, Rock ’n Racquets, the Boston Marathon, the Superstars Competition, Ice Wars, The Hall of Fame Showcase, the Men’s and Women’s Fifth Third Bank Tennis Championships and experiential grassroots properties Hoop It Up, Kick It and Let It Fly. www.experienceBEST.com
About Blue Equity
Blue Equity, LLC is an independent, private equity firm based in Louisville, Kentucky. It is committed to actively investing growth capital and business expertise in enterprises with solid development potential. Blue Equity forms strategic partnerships with existing management teams and leverages its expertise and relationships to stabilize, strengthen and grow lasting value. Investment efforts and managerial expertise are focused on the operation of a global and diversified portfolio of business enterprises, including opportunities in media, publishing, sports and entertainment, financial services, health care and real estate. Blue Equity is dedicated to helping businesses grow by accelerating opportunity and driving innovation to the marketplace. www.blueequity.com
