Totaljobs.com, the Reed Elsevier-owned recruitment website, has hired VCCP to handle its integrated advertising account.
VCCP are working with Totaljobs.com to launch a new campaign to drive awareness of the brand from May 2010.
Michael Robinson, Marketing Director, Totaljobs.com says: “VCCP demonstrated a creative approach to the Totaljobs.com brand. Their ideas and strategy caught our imagination and felt they would resonate with our jobseeker audience, highlighting the functional benefits of the site, which will help us to drive a deeper market share.”
Adrian Coleman, Chairman of VCCP added “we are delighted to have the opportunity to work with Totaljobs.com and are looking forward to producing engaging and iconic work for the brand”.
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For further information please contact Sarah Adamson, Marketing Director at VCCP on 020 7592 7478, saraha@vccp.com or visit www.vccp.com
Notes:
VCCP is an integrated communications agency with a well-earned reputation as one of the most innovative agency forces working in the UK. VCCP believes you don’t need to outspend your competition, just outshine them and has a proven way of working to make brands shine brighter. The agency has built a reputation for work that works and has more effectiveness awards than any other agency its age.
Clients include O2, comparethemarket.com the Home Office, , Microsoft, Jordans, Hiscox, Texaco and Standard Life.
Recent activities include:
• Winning Marketing Magazine’s Creative Agency of 2009
• Being shortlisted by Campaign for Advertising Agency of the year and Digital Agency of the year – the first agency ever to make both lists
• Comparethemeerkat.com winning ‘Campaign of the Year’ in Campaign, Marketing and comparethemarket.com being awarded ‘Brand of the Year’ by the Marketing Society.
• Creating social communications agency, ICON, to combine the best of advertising, digital and PR
• Launching VCCP Health to bring the VCCP approach to creativity and brand strategy to the world of pharmaceuticals
• Expanding our international offering: the Berlin office continues to grow and we’re opening our Czech office shortly
• Helping O2 reach their highest ever levels of consideration - working on brand extensions such as O2 money and O2 family as well as continuing to evolve the phenomenally successful Priority scheme for O2 customers
• Creating the Government’s high profile Alcohol Harm Reduction and Sexual Health campaigns
