VCCP, the consumer agency responsible for the campaigns for O2, the government’s anti-binge drinking campaign and the recent advertising for Comparethemarket.com (using Alexander the Meerkat!), has recently launched a specialist healthcare agency, VCCP Health.
Led by Paul Phillips, they have recruited Brett O’ Connor, formerly creative director of Torre Lazur McCann and Becky Wills, who has worked in sales and product management at MSD, Pharmacia and Organon.
This core team are drawing upon the resources of VCCP (particularly their digital expertise) in order to bridge the gap between consumer and healthcare communications.
VCCP Health brings VCCP's ways of working and its focus on creativity, brand building and effectiveness to healthcare and the pharmaceutical industry. Our aim is always to bridge the gap between consumer and healthcare communications. We've recruited specialists with extensive experience of the pharmaceutical industry to create a core team, who can draw upon the resources and expertise of the main agency.
We offer a fully integrated communications including design, advertising, detail aids, exhibition material, online communications and website development as well as direct marketing, search and internal communications.
In particular we believe drug companies can begin to use digital communications in a much smarter way, one that is genuinely useful and engaging for the target audience.
Who we work with:
Within the broader VCCP and Bell Pottinger Health group our clients include top ten global pharmaceutical companies and leading biotechnology firms. We work in the following areas - oncology, cardiovascular, neuroscience, diabetes, respiratory, pain/inflammation, infectious diseases and metabolic medicines.
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For more details contact:
Paul Phillips Mob: 07909 990 737 Email: paulp@vccp.com
Becky Wills Mob: 07738 011007 Email: beckyw@vccp.com
